Перегляд по темі "social media"

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Design of advertising policy on national markets (on the basis of JSC CB Privatbank)

Lopatina, Kateryna (Private Higher Educational Establishment-Institute “Ukrainian-American Concordia University", 2023)

The work considers such a timely issue as the design of an organization's advertising policy in the national market. The relevance of this topic is related to the fact that the article reviews advertising policy as one of ...
Digital marketing in social networks and digital consumer behavior in global markets (based on English Prime School case)

Baiuk, Anastasiia (Private Higher Educational Establishment-Institute “Ukrainian-American Concordia University", 2023)

The work is devoted to the consideration of digital marketing in social media and digital consumer behavior in the global market on the basis of an internship at English Prime School. The work summarizes theoretical approaches ...

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