Information and communication in management

Abstract

The work is devoted to consideration of the problem of gender equality and inequality in Ukraine in the context of deepening Ukraine's relations with the European Union. The work summarizes theoretical approaches to gender issues, including sociological approaches to the study of gender stereotypes, as well as their role in Ukrainian society based on sociological surveys. The influence of gender stereotypes on the life of Ukrainians in various spheres of social life was established. Autor identified most problematic spheres, in which the implementation of additional reform is necessary. A comparative analysis of gender equality in Ukrainian and European society was conducted, and special regularities were revealed that require effective implementation of gender policy. The general level of perception of European values by Ukrainians was established, depending on the regions where the respondents live and their age.