Crisis management: prevention, diagnosis, and intervention On basis of Amazon Inc

Abstract

Organizational research has long been interested in crises and crisis management. In today's society, crisesarephenomenon that everyorganization has to be prepared for. There are great variety of crises, and the study examines how different types of crises can be described.Whether focused on crisis antecedents, outcomes, or managing a crisis,research has revealed a number of important findings. However, research in this space remains fragmented, making it difficult for scholars tounderst and the literature’s core conclusions, recognize unsolved problems, and navigate paths forward. The topic of crisis management is very interesting to investigate, especially how organizations communicate with the media during an ongoing crisis. Therefore, the purpose of this study is to gain a deeper understanding on crises faced by Amazon and current Crises plaguing the world today. The study utilizes a qualitative case study approach by analysing different crises in the world today.